Monday, January 28, 2008

William Cash: Full of Bulgari

My William Cash story has generated all sorts of thoughts on the man named after his first love. For instance, I hear of one journalist sent to interview him at the West London home of his then betrothed, Ilaria Bulgari. It was a media story about his persuasive skills in flogging Spear's Wealth Management Survey to some rich people..

The pair sat in his (ie her) 5* sitting room, and the journo was just about to start asking questions. As he embarked on his first question (which should have been "How did a joker like you end up in a place like this?" but was actually something dull and supine), Cash asked: "Is the dictaphone on?" The journo said yes. "Then I will begin..."

What followed was 45 minutes of Cash droning on about how wonderful he and his magazine were and all his famous friends, especially Elizabeth but also Tom Wolfe et al. The hack tried to ask questions but Cash spoke straight over him. Sometimes he would pause for breath, at which point the journo would interject with something. Cash would disregard the question and continue with whatever it was he was talking about.

After he had exhausted his soliloquy, he showed the writer out. "That," he said, pointing to a large photographic canvas, "is an original Alison Jackson."*

*Know a Gordon Brown lookalike? Click here

6 comments:

Anonymous said...

Cash was fond of telling girls he had dated during his brief sojourn as a singleton that they should pose for the newspapers and "become a famous couple."

Bless

Anonymous said...

When you say 'my story', Madame, do you mean 'my repetition of a couple of pieces in ES magazine'. Goodness... even ES itself hardly claims its tat as 'stories'

veritas said...

You do come up with some real gems Madame and your link to Alison Jackson is pure joy. I've seen just a little of her work but she is a genius !

Madame Arcati said...

Thank you Veritas, I love Alison's work too, even if her choice in some friends leaves me a little cold. Still, you've got to think about self-promotion.

Oh, and to the Anony-mouse above Veritas, the point of my "story" was the maths and the little fun in restyling banality in Arcati terms. Do try to keep up, there's a poppet.

Anonymous said...

What a gem. I used to work with the disgusting, smelly toad that was William Cash and the psycopathic harridan that claimed to run the advertising department at Spear Media. There are so many treasured memories but my favourite must be his weekly pronouncement "don't you forget that I'm the most powerful journalist in London". I wish him and his new bride every happiness.fw

Elisabeth said...

I met William Cash at a reception at number 10 last week. On hearing he was a fellow blogger, I enthusiastically asked for his card. He did not in return ask for mine. Not very community-minded, I thought. Anyway, I looked him on Google - and I was magicked to Madame Arcati instead. Ah, now I understand why the appropriately-named one may have been lacking in Web 2 community spirit...